Email.

It all begins in the inbox. Since we are all inundated with a bulk of emails every day, there needs to be a way to get yours to stand out. Have a look at one of my campaign stories below:

After the consultation, we decided to keep the layouts of her emails pretty simple. I redesigned the emails to make them more aesthetically pleasing and easier to navigate throughout. I was able to create curiosity through interesting subject lines and preview text.

Since taking over the email campaigns for Addie Lou Blu, the open-rates have soared to 26-30%, with the click-rates and active on-site having gone up almost 600%. Every email is fully customized through unique templates, targeted copy, custom images, and strategic links.

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